--- title: "Member Spotlight: Farah Ali, Co-Founder of FreightWeb" description: In March, we highlighted five amazing AboveBoard members. Among those highlighted was Farah Ali, Co-Founder of FreightWeb. image: https://blog.aboveboard.com/hubfs/farah-ali-aboveboard-member-spotlight.png --- [![EXP-AboveBoard_logo_rev](https://blog.aboveboard.com/hubfs/EXP-AboveBoard_logo_rev.png)](https://www.aboveboard.com/) - [How it Works](https://www.aboveboard.com/how-it-works) - [For Executives](https://www.aboveboard.com/how-it-works) - [For Hiring Companies](https://www.aboveboard.com/partners) - [Hiring Companies](https://www.aboveboard.com/partners) - [About](https://www.aboveboard.com/about-us) - [Contact](https://www.aboveboard.com/contact) - [Login](http://platform.aboveboard.com/?_gl=1*1dsh2z7*_ga*MTc3MjQzODE3My4xNjIwMjQ4Nzky*_ga_RHHWL2TM2R*MTYyMDYzNTI1My44LjEuMTYyMDYzNTMzNi40NA..&_ga=2.130629578.479589033.1620580731-1772438173.1620248792) [JOIN TODAY](https://platform.aboveboard.com/signup) - [How it Works](https://www.aboveboard.com/how-it-works) - [For Executives](https://www.aboveboard.com/how-it-works) - [For Hiring Companies](https://www.aboveboard.com/partners) - [Hiring Companies](https://www.aboveboard.com/partners) - [About](https://www.aboveboard.com/about-us) - [Contact](https://www.aboveboard.com/contact) - [Login](http://platform.aboveboard.com/?_gl=1*1dsh2z7*_ga*MTc3MjQzODE3My4xNjIwMjQ4Nzky*_ga_RHHWL2TM2R*MTYyMDYzNTI1My44LjEuMTYyMDYzNTMzNi40NA..&_ga=2.130629578.479589033.1620580731-1772438173.1620248792) [JOIN TODAY](https://platform.aboveboard.com/signup) show x [![Share on linkedin](https://blog.aboveboard.com/hubfs/linkedin-color.png)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.aboveboard.com/member-spotlight-farah-ali&utm_medium=social&utm_source=linkedin) [![Share on twitter](https://blog.aboveboard.com/hubfs/twitter-color.png)](https://twitter.com/intent/tweet?original_referer=https://blog.aboveboard.com/member-spotlight-farah-ali&utm_medium=social&utm_source=twitter&url=https://blog.aboveboard.com/member-spotlight-farah-ali&utm_medium=social&utm_source=twitter&source=tweetbutton&text=) [![Share on facebook](https://blog.aboveboard.com/hubfs/facebook-color.png)](http://www.facebook.com/share.php?u=https://blog.aboveboard.com/member-spotlight-farah-ali&utm_medium=social&utm_source=facebook) [![Share on email](https://blog.aboveboard.com/hubfs/email-color.png)](mailto:?subject=Check%20out%20https://blog.aboveboard.com/member-spotlight-farah-ali&utm_medium=social&utm_source=email%20&body=Check%20out%20https://blog.aboveboard.com/member-spotlight-farah-ali&utm_medium=social&utm_source=email) - [Blog Home](https://blog.aboveboard.com/) - [Resources](https://blog.aboveboard.com/tag/resources) - [Success Stories](https://blog.aboveboard.com/tag/success-stories) - [Notes from Lucinda](https://blog.aboveboard.com/tag/notes-from-lucinda) - [Candid Conversations](https://blog.aboveboard.com/tag/candid-conversations) [Blog Home](https://blog.aboveboard.com/) > [Success Stories](https://blog.aboveboard.com/tag/success-stories) [![An image of Farah Ali sitting in an office](https://blog.aboveboard.com/hubfs/farah-ali-aboveboard-member-spotlight.png)](https://blog.aboveboard.com/member-spotlight-farah-ali) [Success Stories](https://blog.aboveboard.com/tag/success-stories) ## Member Spotlight: Farah Ali, Co-Founder of FreightWeb ![AboveBoard](https://blog.aboveboard.com/hubfs/EXP-AboveBoard_Twitter_profile_400x400-011421.png) [AboveBoard](https://blog.aboveboard.com/author/aboveboard) | May 14, 2021 ### The passionate VP talks critical leadership skills. Farah Ali is passionate about championing causes close to her heart. Throughout her career, Farah has worn many hats, from Co-Founder & CTO at FreightWeb to Vice President of Engineering at Electronic Arts. Today, she's the VP of Technology and Growth Strategy at Electronic Arts, as well as an investor and advisor in a number of startups.  Farah is also a Co-Founder of the non-profit Pakistani Women in Computing (PWiC), an organization that empowers women and their allies in STEM fields, and the Founder & President One Good Act, an organization focused on empowering those living below the poverty line.  In March of 2021, [Farah](https://www.linkedin.com/in/farahmali/) was one of the five amazing AboveBoard members we highlighted who are accomplishing huge and wonderful things in their industries. Below, we've excerpted her learnings—and advice—on good leadership. The most critical skill a good leader can have is listening.  “Listen thoughtfully to the people around you, filter out the necessary information, and use it to drive decisions and take key actions. Then, most importantly, empower your people and get out of their way. Anyone who fails to do this will have challenges leading a team or company of any size. People need autonomy in their daily work but they also want a guide to show them the bigger picture and connect the dots from their work to the singular vision of the company. This is the type of leader I strive to be.” #### Are you an executive (VP-level and above)? Become an AboveBoard member today and gain access to hundreds of board and full-time opportunities. [JOIN TODAY](https://platform.aboveboard.com/signup) ![AboveBoard](https://blog.aboveboard.com/hubfs/EXP-AboveBoard_Twitter_profile_400x400-011421.png) ##### [AboveBoard](https://blog.aboveboard.com/author/aboveboard) AboveBoard is an executive hiring platform that connects qualified executives with board and full-time opportunities. We are expanding access for underrepresented groups of executives—particularly Black, Latinx, and women. To join visit www.aboveboard.com #### You Might Also Like [![Image of Dr. Charlotte Farmer](https://blog.aboveboard.com/hs-fs/hubfs/dr-charlotte-farmer-aboveboard-member-spotlight.png?width=352&name=dr-charlotte-farmer-aboveboard-member-spotlight.png)](https://blog.aboveboard.com/member-spotlight-dr-charlotte-farmer) ##### [Member Spotlight: Dr. Charlotte Farmer, SVP & COO at Underwriters Laboratories Inc.](https://blog.aboveboard.com/member-spotlight-dr-charlotte-farmer) Dr. Charlotte Farmer describes herself as a relentless collaborator.  [Read More](https://blog.aboveboard.com/member-spotlight-dr-charlotte-farmer) [![Image of Angie Westbrock](https://blog.aboveboard.com/hs-fs/hubfs/angie-westbrock-aboveboard-member-spotlight.png?width=352&name=angie-westbrock-aboveboard-member-spotlight.png)](https://blog.aboveboard.com/member-spotlight-angie-westbrock) ##### [Member Spotlight: Angie Westbrock, COO at Standard AI](https://blog.aboveboard.com/member-spotlight-angie-westbrock) Angie Westbrock is an innovative and customer-centric executive. [Read More](https://blog.aboveboard.com/member-spotlight-angie-westbrock) [![Image of Ruby Powell Dennis](https://blog.aboveboard.com/hs-fs/hubfs/ruby-powell-dennis-aboveboard-member-spotlight.png?width=352&name=ruby-powell-dennis-aboveboard-member-spotlight.png)](https://blog.aboveboard.com/member-spotlight-ruby-powell-dennis) ##### [Member Spotlight: Ruby Powell-Dennis, Founder of Elect Black Women PAC](https://blog.aboveboard.com/member-spotlight-ruby-powell-dennis) Ruby Powell-Dennis describes herself as a people-focused leader who is passionate about service.  [Read More](https://blog.aboveboard.com/member-spotlight-ruby-powell-dennis) ![EXP-AboveBoard_logo_rev](https://blog.aboveboard.com/hubfs/EXP-AboveBoard_logo_rev.png) - [Home](https://www.aboveboard.com/) - [About](https://www.aboveboard.com/about-us) - [News](https://www.aboveboard.com/newsroom) - [Careers](https://www.aboveboard.com/careers) - [Support](https://www.aboveboard.com/contact) - [Login](http://platform.aboveboard.com/?_gl=1*1xbotmw*_ga*MTc3MjQzODE3My4xNjIwMjQ4Nzky*_ga_RHHWL2TM2R*MTYyMDYzNTI1My44LjEuMTYyMDYzNTk4NS40NA..&_ga=2.171545829.479589033.1620580731-1772438173.1620248792) - [Become a Member](https://platform.aboveboard.com/signup?_gl=1*1xbotmw*_ga*MTc3MjQzODE3My4xNjIwMjQ4Nzky*_ga_RHHWL2TM2R*MTYyMDYzNTI1My44LjEuMTYyMDYzNTk4NS40NA..&_ga=2.171545829.479589033.1620580731-1772438173.1620248792") - Request Information - [Contact Us](https://www.aboveboard.com/contact) © Copyright 2021 AboveBoard Solutions, Inc. 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